Hi, I’m Chris Blackwell

Creative & Brand Leader | Enterprise Strategy | Scalable Systems

I build creative systems that drive brand, growth, and business impact.

Creative executive with 18 years of experience shaping multi-platform brand ecosystems, leading high-performing teams, and aligning storytelling with business strategy. Currently Senior Creative Director at Hearst, where I lead enterprise creative initiatives across editorial, digital, and experiential platforms. I lead multidisciplinary teams and external partners, driving cross-functional alignment across brand, product, and business functions with impact at the organizational and enterprise level.

SELECTED IMPACT

  • Led enterprise creative initiatives across editorial, digital, and experiential platforms at Hearst

  • Built scalable creative systems enabling consistent brand execution across multiple channels

  • Directed work for global brands including PVH, Amazon Fashion, and The Honest Company

  • Drove cross-functional alignment across brand, product, and revenue teams to support growth and engagement

  • Expanded brand presence into experiential and cultural formats, extending audience reach and visibility

Hearst
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Below 60
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OSEA
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My Approach

I approach creative as a system, not a series of outputs.

My focus is on building and leading scalable frameworks that align brand, product, and content—ensuring consistency, efficiency, and measurable impact across the organization.

This includes:

  • Defining enterprise creative strategy across platforms

  • Driving cross-functional alignment across brand, product, and business teams

  • Building and mentoring high-performing creative organizations

  • Establishing systems that enable creative to scale without losing quality